Web training courses in Scotland and the UKWriting for the webWriting for the web is a canny blend of art and science and demands very different skills to writing for any other medium. As well as appealing to customers, your web content must also deliver results and flirt with the search engines so every word must earn its living. Effective web copywriting requires you to use both sides of your brain, balancing structure and sales techniques with seemingly effortless creativity. So what’s the secret?Whether you’re a one-man band or a monumental corporation, your online reputation depends on the quality of your web content. And because writing for the web is such a specialist skill, smart companies will quickly realise that good web copywriters tend to be trained, not born. That’s where we come in… Purplefeather web trainingPurplefeather’s experienced web training experts have been teaching web copywriting skills for more than 5 years. Our 1-day ‘Writing for the Web’ courses equip you with the tools you need to write optimised web copy that gets quantifiable results. Writing for the Web courses are run throughout the year from our Glasgow training centre in March, June, September and December. We also run on-demand courses for larger groups from Blair House, a beautiful Scottish castle in rural Ayrshire. Please contact us for this year’s dates.
We can also tailor web copywriting courses to fit your organisation (min 4 people) and will happily travel to any venue in the UK (modest travel and accommodation fees are additional). Who would benefit from web copywriting training?
Next stepsIf you’re responsible for updating web content on a regular basis and want to learn the tricks of the web copywriting trade, give us a call on 0141 202 0637 or email This e-mail address is being protected from spambots. You need JavaScript enabled to view it |
